Undergraduate

Diploma in Journalism and Strategic Communication

Programme Details

  • Description
  • Requirements
  • Intakes
  • Duration
  • Structure
  • Objectives
  • Career Prospects

Programme Description

The program covers courses of journalism, radio and television news production, photojournalism, reporting and writing news, public speaking and presentation, graphics design, multimedia production, journalism ethics, media regulation, media advertising and marketing, public relations, investigative reporting, media and development among others.
In order to maintain the UCU philosophy of a complete education for a complete person, the students will study foundation courses that cover areas of Basic computing, Bible knowledge (Understanding the Old Testament and the New Testament), Writing & Study Skills and Understanding Ethics from a Christian Perspective. While the students study foundation courses as discrete courses, lecturers are also encouraged to integrate faith in learning.
To complete the course, students are required to do one practical project in radio news production, an internship and a research proposal.

Programme Requirements

To be admitted to the Diploma in Journalism and Multimedia Production and Multimedia Production, one should have;
Either
At least a UACE certificate, with a one Principal Pass and one Subsidiary.
OR
A pass in mature-age entry examinations administered by UNEB
International Applicants
To be admitted to the Diploma in Journalism and Multimedia Production one should have;
Either
The equivalent of a UACE certificate, with one Principal and one subsidiary pass.
OR
A pass in mature-age entry examinations or its equivalent

Programme Intakes

Advent(September) Intake
Full-Time Day at Main Campus, Mukono.

Programme Duration

The Diploma in Journalism and Multimedia Production and Multimedia Production is a two-year full time day programme, with a total of four semesters of study.

Programme Structure

Specific content include:
Year 1 Semester 1: Introduction to journalism, Radio news production, Introduction to media advertising and marketing, Public speaking and presentation, Basic computing and Writing and study skills.
Year 1 Semester 2: Television news production, Reporting and writing news, Entrepreneurship skills for journalism, Basics of Investigative Reporting, Media and development and Understanding Old Testament.
Year 2 Semester 1: Principles of public relations, Public affairs reporting, Photojournalism, Media regulation, Film and video production, Understanding New Testament and Understanding Ethics from a Christian Perspective
Year 2 Semester 2: Public relations strategy, Multimedia production, Research methods/proposal/internship, Health communication, Ethics in journalism and Media Graphics.

Programme Objectives

To train journalists and communications persons, instilling the fear of the Lord as source of wisdom in them so that they can relate it to their fields after completion of the course.
To promote the integration of faith into journalism and communications education.
To identify levels of expertise in journalism and help prepare holistic journalism professionals of the 21st century.
To assist educators and everyone who care about journalism education to prepare for teaching on this are.
To enrich educators’ knowledge of journalism by providing opportunities for educators and practitioners to brainstorm the best teaching strategies for providing the recommended levels of expertise.

Career Prospects

Career prospects upon completing this degree can be found in the public and private sector in mainstream media, online media, international organizations, government ministries, departments and agencies. Positions include reporter, editor, photographer, communications assistant, public relations officer, and teacher.